Fishing is a universe composed of thousands of facets and branches perfectly reflected in equipment level with myriads of rods, reels, lures, clothing and other accessories defined and sorted by categories, specialties, materials, manufacturer brands and more details that are important.
Having considerable brand history, Treviso-based company SportSile is undoubtedly a point of reference in this sector blending competence, professionalism and complete offer, both in physical and online store.
Our collaboration with this shop resulted in brand-new website created in every detail from interface and order exporting up to customer management system and comprehensive digital strategy based on Inbound marketing.
On the way to completion of our goals we focused on visibility with key performance measured in awareness and conversions.
Hi-end e-commerce integrated into the new SportSile site was created in Magento 2 to expand offers and purchase possibilities as well as integrate SportSile management system for automated management of product catalog, warehouse and customer database.
Besides attention to e-commerce we developed SEO strategy for effective presence also in search engine results using meticulous attention to quality and efficiency of website texts with specific vocabulary.